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- Bachelor/Master of Arts in Medical Journalism and Public Relations
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Master: Course Structure and Contents
The Master’s programme in Medical Journalism and Public Relations (MA) can be studied consecutively based on the corresponding bachelor’s programme or a first degree in Communication / Journalism with a specialisation in Medicine / Health / Biology. However, it can also be started after obtaining a relevant degree in the “Life Sciences” (medicine, biology, dentistry, pharmacy, public health, etc.). While the bachelor’s programme provides initial orientation and qualification for the professional practice of a medical journalist or a public relations expert in medicine or the healthcare sector, the master’s programme serves more as a theoretical consolidation or further professional qualification. Accordingly, the modules are not designed to provide an overview, but to deepen the knowledge using selected examples.
Study planning
The standard period of study for the consecutively structured master’s programme in Medical Journalism and Public Relations MA is 4 terms, and a total of 120 ECTS credits must be earned. The courses required for the degree comprise 90 semester credit hours. A total of 20 ECTS credits are awarded for the master’s thesis.
Graduates of the bachelor’s programme in Medical Journalism and Public Relations BA or a corresponding undergraduate programme will receive appropriate recognition for their internships. Students in this master’s programme with an admission from the field of “Life Sciences” are required to provide proof of appropriate practical experience in the field of journalism and/or public relations in order to be admissible, or must complete an internship of at least two months as part of the study programme. In addition, applicants must prove that they have acquired the relevant statistical knowledge in their previous studies. If such knowledge is not available, it can be made up for in the modules of the bachelor’s programme.
Modules and phase structure
The master's programme in Medical Journalism and Public Relations (MA) is divided into modules. Defined subject-specific qualifications are imparted in each module. There is a module exam at the end of each module.
The master’s programme is divided into 6 “Journalism and Public Relations” modules. In the final semester, a master’s thesis is written based on a scientific project.
A total of 5 modules with a total of 100 credits must be acquired and a master’s thesis (20 credits) must be written. Proof of a professional internship of at least 2 months must be provided.